Emma Fiala

Senior Brand Designer who builds design systems for multi-brand companies

recent work

milk & cookies

creative direction

graphic design

project management

photography

redwood trust

creative direction

brand guidelines

brand toolkit

family of brands

events

sales enablement

style guide

presentations

sofi stadium

ux/ui design

graphic design

wireframing

art direction

loanDepot

about me

Hi, I'm Emma, a graphic designer based in Orange County, California.

For the past five years, I've helped brands find their visual voice and use it consistently, from single campaigns to entire families of brands. My work spans brand identity, marketing campaigns, email, events, digital, and print, across industries like finance, sports, entertainment, and publishing.

Most of my experience has been in-house, often as the only designer on the team. I've learned to move quickly, balance multiple brands at once, and work closely with teams across the business. I care about the craft, but I care just as much about what design does: making things clearer, easier, and more consistent for everyone who uses it.

If you're looking for a designer who cares about both the big picture and the small details, I'd love to hear from you.